Al Vangelos	Fred Williamson
Board Chairman	Board Vice Chairman
President/CEO	President
Sun World International	Andrew & Williamson Fresh Produce

Grower-Shipper Super Session
Building Value in the Retail/Foodservice Partnership
What can grower-shippers do to maximize the value proposition for retail and foodservice buyers? Retail leaders from a variety of store formats and foodservice chains share expectations and examples of how to enhance every deal to benefit buyers and sellers.

Grower-ShipperLearning Centers

• Know Your Farmer: Telling Your Story Even When You're Not Local
• Building More Effective Retail Relationships
• Managing Labor Issues Through Good Times and Crisis
• Making Sense of On-Farm Sustainability

Why Attend?

• Grower-Shipper Learning Center on expo floor with expert consultants and roundtable discussions on key business issues to help you sell more produce and manage your business more profitably.
• FreshTech - the produce industry's only innovation expo devoted to the tools, technologies, equipment and services you need for your business.
• Hands-on expo floor Demo Centers devoted to traceability, logistics, food safety solutions.
• Grower-Shipper Networking Breakfast to meet colleagues and share insights.
• Grower-Shipper Super Session and Town Hall sharing your ideas with United's Grower-Shipper Board to shape member services to meet your needs.
• Be inspired by keynote speaker Governor Jeb Bush, son and brother of Presidents, and a still rising star in America's 21st century political family dynasty.
• Networking with more than 5,000 buyers and business colleagues from every part of the produce supply chain.
• Global Conference on Produce Sustainability let's you learn how to take advantage of sustainability for greater efficiency, rather than be burdened with needless added costs.
• United Foundation Golf Tournament offers a great day in the Vegas sun with a great cause.

Why Exhibit?

• A concentrated trade show marketing environment with more than 2,000 retail, wholesale and foodservice buyers - more buyers per square foot than any produce show!
• Choice of cost-effective selling options for your business on trade show floor - traditional booths, private business suites, demo center table-tops.
• Maximum efficiency with more show hours packed into two show days.
• Show floor happy hour to entertain customers.
• New product competition to highlight your latest innovations.
• Media promotion program to maximize your publicity beyond the expo.
• Attendance promotion/traffic-building events to maximize your show floor experience.

Not a United member? It's easy to join, and you'll save big on convention registration. Click here for more information.